Business Negotiation & Deal Facilitation in Dubai, UAE

SM Marketing Management Co LLC helps companies secure better terms, reduce risk, and close deals faster in Dubai and across the UAE.
From structuring the commercial offer to aligning both sides at the table, we turn complex, multi-party negotiations into clear, actionable outcomes.

What This Service Covers

  • Negotiation Strategy & Positioning: Value mapping, BATNA definition, concession planning, and offer architecture tailored to Dubai/UAE market norms.
  • Supplier / Buyer Alignment: Shortlisting and qualifying counterparties, running RFI/RFQ rounds, and coordinating term sheets.
  • Deal Structuring & Term Sheets: Pricing models, MoQ & lead times, INCOTERMS alignment, payment terms, KPIs, and performance safeguards.
  • Due Diligence Support: Commercial and light operational checks to de-risk supplier selection and execution.
  • Contract Support (Commercial): Scope, deliverables, timelines, penalties/bonuses, and change-control frameworks (we coordinate with your legal counsel as needed).
  • Execution Facilitation: Meeting moderation, agenda control, issue-log tracking, and milestone acceptance for on-time closure.

Why Dubai & UAE?

Dubai is a fast-moving, relationship-driven market with regional reach. Knowing how to frame value, who the real decision-makers are, and what “acceptable” looks like saves time and money. We combine local insight with international standards so you negotiate from a position of strength.

Our Process

  1. Discovery: Objectives, constraints, baseline terms, key risks.
  2. Strategy & Target List: Counterparty mapping, qualification criteria, outreach plan.
  3. Negotiation Rounds: Offer design, counter-offers, concession ladders, and trade-offs.
  4. Term Sheet & Contract Support: Structure, KPIs, service levels, and protections.
  5. Closure & Handover: Final checks, milestone plan, and communication rhythm.

Key Benefits

  • Better pricing and risk-balanced terms
  • Faster time-to-agreement with fewer surprises
  • Qualified counterparties and clearer accountability
  • Commercial protection via KPIs, SLAs, and change control
  • Local market know-how + international best practices

Who It’s For

  • Brands entering Dubai/UAE and seeking reliable partners
  • Procurement teams needing supplier competition and leverage
  • Distributors/agents negotiating exclusivity and territory rights
  • Tech & services firms aligning scope, deliverables, and SLAs
  • SMEs scaling supply chains with measured risk

Why Choose SM Marketing Management Co LLC

We are a Dubai-based firm with hands-on experience in supplier sourcing, B2B matchmaking, and execution.
Our approach is transparent, data-driven, and outcome-focused—built to protect your commercial interests while preserving long-term relationships.

Ready to negotiate from a position of strength?

Request a consultation:
trading@smllcco.com
| WhatsApp: +971 50 502 7083

Address: No 124, Al Karameh, Dubai

Frequently Asked Questions

Do you work with both buyers and suppliers?

Yes. We facilitate negotiations for either side, ensuring clarity, fairness, and executable terms for all parties.

Can you help with legal drafting?

We structure the commercial terms and collaborate with your legal counsel (or recommend one) for final legal drafting and review.

How long does a negotiation typically take?

Simple negotiations may close within 2–4 weeks. Multi-party or technical scopes can take longer, depending on due diligence and approvals.

What industries do you cover?

We support FMCG, manufacturing, technology & services, and B2B distribution—plus selective categories on request.

How do you charge?

Engagements are typically retainer-based with success milestones. We’ll align on scope, timelines, and deliverables upfront.


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